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Jukka Lahtinen & Antti Isoviita et al. : Markkinointiviestintä

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P-MARK-D11661

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Categories	Nonfiction > Economics, Business administration, Media, Communications Economics, Business administration, Media, Communications > Marketing, Advertising Economics, Business administration, Media, Communications > Communication, Presentation skills, Social skills, Dialectics
Author	Jukka Lahtinen & Antti Isoviita ym.
Coauthors	Esa Kylänpää
Title	Markkinointiviestintä
Keywords	markkinointi, mainonta, palvelut, myyntityö, myynninedistäminen, viestintä, suhdetoiminta

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